The three Goldberg brothers, Norman, Hiram, and Max,
invented and developed the first automobile air conditioner.
On July 17, 1946, the temperature in Detroit was 97 degrees.
The three brothers walked into old man Henry Ford's office
and sweet-talked his secretary into telling him that three
gentlemen were there with the most exciting innovation in
the auto industry since the electric starter.
Henry was curious and invited them into his office. They
refused and instead asked that he come out to the parking
lot to their car.
They persuaded him to get into the car, in which it was
about 130 degrees. They then turned on the air conditioner
and cooled the car off immediately. The old man got very
excited and invited them back to his office, where he
offered them $3 million for the patent.
The brothers refused, saying they would settle for $2
million, but they wanted the recognition by having a label,
"The Goldberg Air-Conditioner," on the dashboard of each car
that it was installed in.
Now, old man Ford was more than just a little anti-Semitic,
and there was no way he was going to put the Goldbergs' name
on two million Fords.
They haggled back and forth for about two hours and finally
agreed on $4 million, and that just their first names would
be shown.
And so to this day, all Ford air conditioners show Norm, Hi,
and Max on the dashboard.
Source: Internet
Tuesday, August 2, 2011
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Saturday, May 14, 2011
Test Your Knowledge Of Automobile History
Click Here to take the test on your knowledge of automobiles. I took the test and made 97.
Source: Internet
Source: Internet
Friday, April 1, 2011
Very Hard To Find 1950 Convertible
This is a real 1950 Mercury Convertible. It is a very tastefully done old school style custom. The real folding rag top is chopped 4 inches. It is powered by a 350 Oldsmobile motor with an automatic transmission. Fresh Red Maroon Candy paint. Custom Pearl White tuck & Roll Interior.
Click Here for more pictures and other information.
Source: Internet
1949 Mercury
The first all-New post war Mercury's were introduced April 29, 1948. Unlike tradition they did not look like factory Fords, but shared Lincoln's styling. The grill resembled a shiny coil divided in the center, wrap around front and rear bumpers. James Dean put these cars on the map.
Source: Internet
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